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MFAA Prosper : Mortgage and Finance Brief 13
Mortgage & Finance brief 29 In the comIng decade, the number of female mortgage brokers could surpass the number of male brokers – a seismic shift for a historically male-dominated industry. Phil Naylor, CEO of the MFAA, says the industry was 75% male only two or three years ago. “But now a third of our total membership base is female and around 40% of new members are women,” he says. “So while males are still predominant, women are providing a lot of growth in the industry.” Given that current rate of growth, Naylor says there is little doubt there eventually will be equal numbers of men and women in the industry. “It’s possible that we could soon see the number of women in the industry surpass the number of men,” he says. “More and more of our younger members are female.” Since the establishment of mortgage broking as a serious profession in Australia, the number of female brokers has been gradually growing and, significantly, many now do not have a background in banking. “Many women see mor tgage broking as a profession that suits their requirements,” Naylor adds. A good example of this is Donna Beazley, a Credit Adviser with Oxygen by AlexAndrA CAin female Women are increasingly seeing mortgage broking as a great opportunity for a prosperous and flexible career. In not too many years we could see the number of women in the industry surpass the number of men. Home Loans. She says the rise of online training and resources has given her gr eater flexibility to balance her home and work commitments. “My husband is at home providing support while I work, which makes it possible to juggle a car eer and a family,” she says. Beazley says the advent of social media as a support tool and to streamline her client communication also helps her juggle work and family. “I communicate with clients using social media, which means I don’t have to be on the phone as much, which saves me a lot of time,” she says. Lisa Sanders, Managing Director of Your Future Strategy, agrees that the flexibility broking offers is one of the major attractions. “If you’re organised, it’s very achievable to balance your work and home life,” she says. She also believes that, in the eyes of clients, women are on an equal footing with men. “Many of my female clients tell me they like dealing with a successful woman,” she says. Naylor sees this point of difference as an opportunity female brokers can use to their advantage. “Their attitude, the way they deal with people and their propensity to help clients find a way through a report problem with an application is a real benefit,” he says. “Women are very involved when it comes to making enquiries and a decision about a mortgage, whether they have a partner or not. Female brokers can often help put female clients at ease with their decisions. There’s no doubt there is a bright future for female brokers.” Indeed, Meg Bonighton, Head of Broker Distribution at ANZ, says as more women are focusing on driving their own financial destiny, it’s important they are able to work with advisers they can relate to. “We are seeing an increasing number of female sole mortgage holders, and this creates an opportunity that female brokers are well placed to capitalise on,” she says. ••• • Turn over to read about three of the highest achieving female brokers in the country. the future is Mr/Miss/Ms/Mrs: Last Name: Email: Address: Suburb: State: Post Code: Phone Number: METHOD OF PAYMENT Please direct debit my card: Amex Diners Mastercard Visa Card Number: Expiry: Card Name: Cardholder signature: Mail to: Mortgage & Finance Brief Subscriptions, 369a Darling Street, Balmain, NSW 2041 Be in the know THROUGH THE ROOF Face-to-face with some of the highest-achieving women in mortgage broking CORINNA DIETERS The MFAA’s new independent Director February/March 2012 BRIEF The official magazine for members of the Mortgage & Finance Association of Australia Mortgage &Finance BURNING ISSUE How brokers can help restore client confidence WORLD FOCUS The Canadian mortgage market in the spotlight EXPERIENCE The story of mortgage pioneer Warren Nutt STATE COUNCIL Meet the MFAA NSW/ACT State Council members KNOWLEDGE Turn to page 45 to see the new Knowledge Centre (to non-members - members receive the magazine as part of their membership) SUBSCRIBE TODAY E: MICHAEL@MAHLABMEDIA.COM.AU OR T: 02 9556 9100 Alternatively, complete the form below, and email to the above address, or post to Mortgage & Finance Brief Subscriptions, 369a Darling Street, Balmain, NSW 2041 OF MORTGAGE & FINANCE BRIEF. ONLY $150! SUBSCRIBE TO OUR FREE FORTNIGHTLY ENEWSLETTER FOR THE VERY LATEST INFORMATION FROM THE MFAA BY EMAILING BRIEF@MFAA.COM.AU NEVER MISS AN ISSUE YES! I’DLIKETOSUBSCRIBETO M&FB: $150 FOR 1 YEAR (6 ISSUES) - MFAA Awards ad.indd 2 1/02/12 2:19 PM
Mortgage and Finance Brief 12
Mortgage and Finance Brief 14